
Eros joins hands with joost.com
According to a Indiantelevision.com report, Eros International has inked a deal with internet TV service www.joost.com to provide it with over 200 Bollywood movies and over 600 music videos from its catalogue.
Joost will feature Bollywood music videos and Indian filmed entertainment through exclusive Eros movies and music video channels.
The catalogue includes films such as 1942-A Love Story and Salaam - E - Ishq.
Joost uses TV content on the internet by offering viewers a full-screen audiovisual experience under a web 2.0 user experience. Joost is an online, global TV distribution platform, bringing together advertisers, content owners and viewers in an interactive, community-driven environment.
On the new media front, Eros already has partners such as Comcast, YouTube and Sky.
“We are very pleased to be a part of Joost and to be able to create Eros-branded music video and movie services,”
said Eros International EVP corporate development and new media Marcus Stuart.
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[…] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here’s a quick excerptAccording to a Indiantelevision.com report, Eros International has inked a deal with internet TV service www.joost.com to provide it with over 200 Bollywood movies and over 600 music videos from its catalogue. Joost will feature Bollywood music videos and Indian filmed entertainment through […]
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